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Personality: Although seeming very cryptic at first, William's character traits and nature can be seen via silent actions within retro-graphics and by reading between the lines throughout the games.
William Afton is the textbook definition of evil. He is the sadistic serial killer who sparked the downfall of his own company, Fazbear Entertainment, murdered over a dozen children in cold blood, and started the tragic chain of events that leads players throughout the series. It is heavily implied that William's true motive is to gain the secret of immortality and live eternally. Judging by his actions and appearance within the games, William is wicked, cold-blooded and methodical, clearly showing no remorse for his actions. He was even malicious enough to murder his closest friend and business partner Henry's only daughter Charlotte, an event which caused Henry immense emotional turmoil to the point where he nearly committed suicide, showing that William is more than willing to harm his friends, whether it be mentally, emotionally, or physically. "Dittophobia" shows that William had always been twisted, doing cruel experimentation on innocent children for the sole purpose of getting results, proving he feels no remorse for anyone
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